to change how normal people™ buy normal things™.

Dogecoin tender!

Crazy get-rich-quick schemes!

Bizarre digital artifacts!
Too often, it seems like the wildest applications of blockchain distract from its very real potential to solve everyday problems.
Take shopping: we’ve all experienced the spam emails, passwords, and loyalty programs. While brands try their very best, this wave of spam can alienate even loyal fans.

So we founded Uptop to solve this very normal problem, using blockchain's capabilities to create a clean, simple, clutter-free place where brands get control over their customer relationships and shoppers get a ridiculously fun way to get better, more personalized rewards–no crypto knowledge required.